About us · Influencer agency since 2019
creatorhub: the influencer agency behind your campaigns
creatorhub is an influencer marketing and creator management agency. Since 2019 we have been connecting brands with the right creators on YouTube, Instagram and TikTok — from strategy, content production and UGC to full-service talent management. Here is where we come from and what we stand for.
Our story
creatorhub started in 2019 as a YouTube channel management company. We ran channels, developed formats, tested thumbnails and optimized monetization — YouTube marketing remains our foundation to this day.
As our creators grew, so did the brief: anyone succeeding on YouTube wants to grow on Instagram and TikTok too, and brands kept asking for cross-platform campaigns. So in 2021 we expanded to Instagram and TikTok and turned influencer marketing for brands into a core service.
2022 brought the next logical step: our own content production. Instead of juggling briefings across three vendors, we now produce reels, TikToks and product photography ourselves. In 2024 we added UGC and paid amplification, because brands need creator content that performs in ads — not just organic reach.
Today we are a full-service agency: more than 120 campaigns delivered, over 100 brands in our network and a team that knows the creator side and the brand side equally well. We started out under the name for.fans; since the rebrand we operate as creatorhub — same team, same track record, clearer name.
Our journey since 2019
From YouTube channel management to a full-service agency — the key milestones.
- 01
2019
Founded as a YouTube channel management company: we take on our first channels, develop formats and optimize monetization — video remains our foundation to this day.
- 02
2021
Expansion to Instagram and TikTok: channel management grows into full creator management, and the first cross-platform influencer campaigns for brands go live.
- 03
2022
We build our own content production: reels, TikToks and product photography are now produced in-house — with our own production team instead of external vendors.
- 04
2024
UGC and paid join the lineup: vetted UGC creators, usage rights for your ad channels and data-driven amplification of organic campaigns.
- 05
Today
A full-service agency for influencer marketing and creator management: 120+ campaigns, 100+ brands in our network and a team that knows both sides of the business.
What we stand for
Three principles we hold every campaign and every partnership against.
Honesty over hype
We also say no — when the budget does not match the idea, a creator does not fit the brand, or influencer marketing simply is not the right lever. Honest assessments save both sides money and nerves.
Creator-first
Campaigns only work when creators genuinely stand behind them. That means fair deals, no exclusivity requirement and no lock-in contracts — creators who enjoy working with us deliver better content.
Data over gut feeling
We make decisions based on numbers: creator selection driven by audience data, campaign management driven by performance, and reporting with real KPIs instead of screenshot collections.
creatorhub in numbers
More than six years of influencer marketing — the substance behind our experience.
- Years in the market
- 6+
- Successful campaigns
- 120+
- Impressions generated
- 10M+
- Happy clients
- 98%
Questions about the agency
Who we are, where we come from and who we work with — the most common questions about creatorhub.
Who is behind creatorhub?
Behind creatorhub is the team that founded the agency in 2019 as a YouTube channel management company — today combining strategy, campaign management and in-house content production under one roof. We know both sides of the business: we manage creators from around 10,000 followers and run campaigns for brands, with over 100 brands in our network.
How long has creatorhub been around?
creatorhub has been around since 2019, founded as a YouTube channel management agency. Since then we have expanded step by step: Instagram and TikTok in 2021, our own content production in 2022, UGC and paid in 2024.
After more than six years in the market, we are now a full-service agency for influencer marketing and creator management.
Why did for.fans rebrand to creatorhub?
creatorhub is the new name of for.fans — same team, same track record, same points of contact. The old name mainly reflected our beginnings in channel management; creatorhub better describes what we do today: full service across the creator economy, from influencer marketing and content production to UGC and talent management.
Nothing changes for existing contracts or ongoing projects.
Where is creatorhub located?
creatorhub works remote-first — our team is distributed and our clients are based across the entire DACH region. Introductions, briefings and reporting happen via video call; for productions we shoot in the studio or on location. Availability is unaffected: we answer inquiries within 24 hours.
Who does creatorhub work with?
We work with brands from beauty and fashion to tech — including Maybelline New York, L'Oréal, About You and KoRo — and on the other side with creators from around 10,000 followers on YouTube, Instagram or TikTok. In total, our network spans more than 100 brands.
Startup or corporation: what matters to us is that product and creator genuinely match.
Let’s get to know each other
Whether you are a brand with a campaign idea or a creator looking for management: reach out — we will get back to you within 24 hours.